by michaelwpayton » Sun Jul 11, 2010 5:39 pm
Dale... because you have already estabished a "brand," you should stick with it. That is, your new model should be:
The Squidget GT, with the revolutionary new "glide top."
Build on what you have... never... ever... start from scratch. As to "glide," from a marketing stand point, it's the best way to describe what the top does... even if it does not technically explain the way in which it works.
Good luck buddy... you know where to send my prize :-)
-Michael
"all things should be as simple as possible... but no simpler"