Kent:
I'm pretty sure that is just overpriced undercoating. Of course I have not put a screen door in a boat to test my theory, but all of the advertised properties are the same as a quality undercoating.
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-- Paul --
I'm with Paul.
I believe it falls into the "consumers will fall for it because they want to patch something instead of making a proper repair" category.
If it is a rubberized product that is supposed to form a "membrane" of sorts with the "rubber content" that is good, as waterproofing is the goal, but remember that paint, or as Paul suggests, rubberized undercoating does the same thing, that is, forms a skin or membrane to prevent the intrusion of water.
Many so called "roof sealer, or gutter sealer" products in a spray can also contain an agent that causes the product to "foam" or expand, allowing the product a better chance to get into small holes or cracks, stopping leaks sometimes missed by a quick one coat application of a similar non expanding material.
It is probably a great product, but as with shopping at a 7-11 you pay for the convenience.
Probably get a comparable product at a farm store, or automotive store for much less.
One can seal a screen/screen door with plain old paint too...
If you do a quick Web search for "Flex seal review" there are a lot of pissed off people commenting...
Rob